Trust & Control
Data & System Architecture
How data flows from operational systems to an approved business decision — and back. Hover or click any layer or component for detail; trace any AI insight back to its source data.
All data synthetic; no real company data. Consumer Business AI is fictional — systems, volumes and refresh times shown are illustrative for this prototype.
Layered architecture
DATA → SIGNAL → PREDICTION → RECOMMENDATION → ACTION → LEARNING
POS
Data sources
Retail scan data shared by modern-trade partners
DataSKU × store × day sell-out, price, promo flag
RefreshHourly
Volume2.1M transactions/day
OwnerCommercial Analytics
Synthetic, illustrative figures.
Platform at a glance
Sources
9 systems
Daily ingest
≈ 280 GB
Governed tables
86 gold
DQ checks passing
99.2%
Models
10 registered
Pipeline to decision
02:10 → 05:02
Data lineage explorer
Trace any AI insight back to its source data
Every insight carries its lineage: source → ingestion → transformation → feature → model → prediction → recommendation
CriticalInventoryPotential stockout detected for Lumi Baby Lotion 200ml in West Java within 8 days.Stockout probability (8 days): 81%
Lineage timeline
- Source28 Sep 2026 02:10ERP SD/MM · WMS · Distributor DMSSales orders, stock on hand, in-transit, distributor stock
- Ingestion28 Sep 2026 02:34Enterprise Data Platform · bronze layerIncremental load, schema & row-count checks passed
- Transformation28 Sep 2026 03:05Curated (silver/gold) tablesDaily stock position by SKU × DC; promo calendar joined; unconstrained demand reconstructed from lost-sales signals
- Feature28 Sep 2026 03:40Feature storedemand_28d, promo_depth, days_of_cover, lead_time_var, payday_flag, dist_stock_days
- Model28 Sep 2026 04:15Stockout Risk Classifier v2.3Gradient-boosted classifier, AUC 0.91
- Prediction28 Sep 2026 04:32PredictionP(stockout ≤ 8 days) = 0.81 for LB-LOT200 @ Bandung DC
- Recommendation28 Sep 2026 05:02Decision engineTransfer + production pull-forward ranked #1 by net benefit (IDR 2.4B revenue protected)
Controls applied on this path
Data quality gatesSchema, row-count, freshness — passed
Model versionStockout Risk Classifier v2.3
Prediction confidence87% · horizon 8 days
Linked actionsACT-001, ACT-006
Decision ownerSupply Chain Director
Detected28 Sep 2026 05:02
Approvals on linked actions are recorded in the Action Center audit trail.
Data freshness & SLA
Source freshness
Status at 28 Sep 2026, 06:00 WIB · 7 of 9 sources on time
| Source | System | Last refresh | SLA | Latency | Rows / day | Status |
|---|---|---|---|---|---|---|
| ERP | Finance & billing | 28 Sep 2026 05:45 | 15 min | 6 min | 380K | On time |
| POS | Modern trade scan data | 28 Sep 2026 05:00 | 2 h | 58 min | 2.1M | On time |
| Distributor System | DMS (30 distributors) | 28 Sep 2026 01:40 | Daily 02:00 | — | 96K | Delayed29 of 30 distributor files loaded; D-021 (Tasikmalaya) file late — retry scheduled 06:30 |
| E-commerce | D2C + marketplace APIs | 28 Sep 2026 05:30 | 30 min | 11 min | 41K | On time |
| CRM | Loyalty & consumer app | 28 Sep 2026 05:00 | 1 h | 22 min | 18K | On time |
| Manufacturing (MES) | 3 plants · 12 lines | 28 Sep 2026 05:55 | 5 min | 2 min | 1.4M | On time |
| IoT | Sensor stream (120 assets) | 28 Sep 2026 05:59 | 1 min | 8 s | 249M | On time |
| Warehouse (WMS) | 5 DCs | 28 Sep 2026 05:45 | 15 min | 9 min | 260K | On time |
| Marketing | Media & promo calendar | 27 Sep 2026 03:10 | Daily 04:00 | — | 4.6M | DegradedInfluencer platform connector returned partial data; 2 of 6 channels refreshed |